The 2025 NBA Creator Cup was a major digital/basketball crossover event held December 12, 2025, at T-Mobile Arena in Las Vegas, featuring top social media stars (like Meka, Lethal Shooter, Agent00) competing in 5v5 basketball, streamed live on NBA platforms; Team Lethal won the championship, with Meka taking home the MVP award for his standout […]

Basketball and digital culture collide once again as the PlayStation NBA Creator Cup returns for its fourth edition, bringing a fresh clash of top creators and viral stars to the court.